Business Administration BBA (Hons)

Overview and Rankings

A Deep Dive Into Business Administration

Combining academic knowledge with practical experience to prepare graduates for a wide range of business administration careers.

BBA (Hons) Business Administration is delivered by the School of Strategy and Leadership within the Faculty of Business and Law at the Coventry University Branch at TKH.

The course develops broad business knowledge with an emphasis on applying theory to real business situations, covering leadership and management, international business and globalisation, strategy, markets, and project and change management.

Teaching is active, applied and case-study led, supported by guest lectures, field trips, and dedicated business-simulation facilities.

Top 10 Universities Ranking
Top 11 Universities Ranking

Study Themes

What You’ll Learn

You will master the following topics during your study at this programme journey.

Our successful Business Administration graduates will be confident, adaptable business professionals, equipped to apply management and organisational theory to real-world business situations across national and international contexts.

They will demonstrate strong capability in leading and managing people, understanding markets and customer needs, and developing and implementing business strategy within a dynamic global environment, alongside practical competence in project and change management.

Graduates will show the individual, collaborative and professional skills captured in Coventry’s Graduate Attributes — adapting their approach, thinking creatively, communicating effectively, getting things done, and acting with integrity — developed through case-study learning, live projects, and international collaboration via COIL. They will be able to evaluate business decisions with awareness of their ethical, sustainable and global implications, equipping them for a wide range of business careers in Egypt and internationally.

Managing and Leading

The leadership and management of people within organisations.
Strategy

The development and implementation of business and organisational strategy within a dynamic global environment.
International business and globalisation

Understanding organisations and businesses within a global context, including economics, trade, and culture.
Markets

Understanding how markets work. Understanding customer expectations and satisfying their needs.
Project and change management

Project management focuses on the tasks required to design, develop, and deliver successful projects. Change management focuses on supporting people to engage with and adopt the changes.

General Management & Leadership

International Business & Global Strategy

Supply Chain & Logistics Management

Entrepreneurship & Innovation

Project Management

Career Paths

Where This Degree Takes You

Explore the opportunities and possibilities that can follow your degree.

Business Administration graduates are prepared for a broad range of roles across the national and international business environment rather than one fixed specialism.

The course’s grounding in management, strategy, global business, supply chain and project management opens pathways across multiple business functions and sectors, with graduates typically progressing into management, strategy or specialist operational roles, or on to postgraduate study.

Journey

Your Academic Journey

What do you want to learn to achieve the career paths mentioned

1 Introduction to Business Management
2 Fundamentals of Economics
3 Foundation Academic English 1 for Business
4 Foundation Academic English 2 for Business
5 Fundamentals of Accounting and Finance
6 Introduction to Marketing

1 Entrepreneurial Thinking
2 Entrepreneurial Ideation
3 Foundations of Management
4 Marketing, Digital and Social Media
5 Business Decision Making Using Data Analysis
6 Organisational Behaviour

1 Innovation in Practice
2 Designing a Research Proposal
3 Principles of Business Accounting
4 Managing People in a Global Context
5 Exploring Strategy
6 Supply Chain Management
7 Work Placement If a student undertakes the work placement, this module will be mandatory

1 Project Module
2 Disruptive Technologies
3 Global Logistics Management
4 Project Management
5 Critical Issues in Globalisation
6 Business Process Management
7 Managing Global Organisations
8 Purchasing and Procurement
9 Strategic Entrepreneurship

Please Note: We regularly review our course content to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated. Text Link

What is credit/national hour?

A credit/notional hour is the formal name for the estimated hours that are expected that a student would need to complete a module
How many hours is 1 credit?

1 credit is equal to 10 notional hours, so 20 credits are equal to 200 notional hours, The 200 hours includes time in lectures, tutorials, preparing for your lectures, assessments as well as your own personal revision and studying that you would do

Can study hours exceed the estimate?

In reality, you might actually go above and beyond the expected notional hours, in particular if your degree requires a lot of independent learning you would most likely exceed the predicted hours
How many credits are in a UK semester?

In the UK system each semester is 60 credits worth which is equivalent to at least 600 hours of study in one term. This is approximately equivalent to 8 hours of study a day

Facilities

Program Facilities & Beyond.

Check our campus facilities and services. Flip through different categories images to explore.

In our ever-changing world, mechanical engineers develop new and differing uses for technologies and materials, in order to improve the mechanical operation of equipment and devices used in anything from food and oil production to international construction projects or the design of toys.

You will have the opportunity to participate in field trips and internships in major engineering companies locally in Egypt and in international companies.
You will have access to modern facilities such as the Manufacturing & Materials Centre, the Civil Engineering & Structures lab, the Hydraulics lab, the Thermofluid lab, the Automation & Control Systems lab, Engineering Lab Building, the Fablab, the Electrical Engineering lab, and the Electronics Engineering lab among many other labs.