School of Business

Welcome

Message from Head of School

Welcome to the School of Business at Coventry University Cairo. As part of Coventry University’s global community, our School brings together academic knowledge, practical learning and an international outlook to prepare students for the changing world of business.

Our programmes are designed to help students understand how organisations operate, make informed decisions and develop the skills needed to thrive in a competitive global environment. Through applied learning, industry-relevant knowledge and opportunities to put theory into practice, we aim to develop confident graduates who are ready to contribute, lead and create value in the world of business.

We invite you to explore our programmes, discover our learning experience and take the next step towards your future in business.

Coventry University believes that a good student experience is central to learning at a world-class standard. The Coventry way of learning is both innovative and cutting-edge with a supportive environment, to ensure student success. We focus on enabling you to transfer theory into practice by hands-on experiential learning.
Thank you for exploring the Business School website and please feel free to contact me if you have any questions. We look forward to seeing you soon on campus.”

Rasha Elgendi

Rasha Elgendi

Head of School of Business

Overview

Explore the School of Business at Coventry!

The School of Business at Coventry University Cairo combines the academic strength of a globally connected British university with a practical approach to business education. With more than 50 years of experience in business education, Coventry Business School focuses on applied theory, transferable skills and preparing students for the changing world of work. Our students develop a broad understanding of business while building the analytical, professional and interpersonal skills needed to navigate an evolving global economy. Through contemporary curricula, practical learning and exposure to real-world business challenges, we help students turn knowledge into meaningful action.
  • 5 BA/BSc (Hons) Degrees Pathways across marketing, finance, and business adminstration
  • 50+ Years Coventry Business School's experience in business education
  • 5 Stars Overall rating by QS
  • University of the Year for 2021 in the Times and Sunday Times Good University Guide
  • 5 Global Memberships AACSB, EFMD, CABS, GBSN, CEEMAN

Vision

Our Vision for Business Studies

  1. Learning Beyond the Classroom.

    We believe business is best understood when theory is connected to practice. Our learning approach encourages students to apply concepts to real-world scenarios, develop solutions to business challenges and build practical skills alongside their academic knowledge.

  2. Industry-Relevant Skills.

    Our programmes are designed with the changing world of work in mind. Students develop transferable skills such as communication, problem-solving, critical thinking, collaboration and decision-making, helping them prepare for a wide range of professional opportunities.

  3. Global Business Connections.

    Our School is connected with leading international organisations and networks in business education, supporting our commitment to globally informed teaching, professional development and knowledge exchange.

    • AACSB — Association to Advance Collegiate Schools of Business
    • EFMD — European Foundation for Management Development
    • CABS — Chartered Association of Business Schools
    • GBSN — Global Business School Network
    • CEEMAN — International Association for Management Development in Dynamic Societies

  4. Research-Informed Learning.

    Our approach to business education is informed by contemporary research and developments across areas such as management, marketing, finance, entrepreneurship, sustainability and digital transformation.

  5. Innovation and Entrepreneurship.

    We encourage students to approach business challenges creatively, recognise opportunities and develop an entrepreneurial mindset. Through challenging thinking and applied learning, students can build the confidence to contribute ideas and create value.

  6. Professional Development.

    Beyond academic knowledge, we focus on developing the capabilities students need to progress professionally. Our learning experience supports students in building confidence, communication skills and the ability to work effectively with others.

Certificate

Get a degree certificate Same as UK on-campus students.

Upon successful completion of the degree programme, students will graduate with a degree award certificate from Coventry University. This degree certificate is exactly the same as those awarded to students studying at our campus in the UK.

Programms

Discover the Business Diverse Programmes

Coventry University branch at TKH is offering the same Programmes of study as the ones running at the Coventry UK campus.
School of Business Bachelor’s

BSc Accounting and Finance

Study Themes

Accounting Standards & Financial Reporting Management Accounting & Financial Management Corporate Finance & Investment Economics, Mathematics & Statistics Financial Analysis & Risk Management Accounting Information Systems & Digital Skills Audit, Governance & Professional Ethics Research & Professional Development

Know More
School of Business Bachelor’s

BA Advertising & Digital Marketing

Study Themes

Digital Marketing Consumers and Advertising Research and Business Practical Learning and Industry Networking Digital Marketing & Customer Experience

Know More
School of Business Bachelor’s

BBA Business Administration

Study Themes

Managing and Leading Strategy International business and globalisation Markets Project and change management Entrepreneurship & Innovation Operations and Supply Chain Management

Know More
School of Business Bachelor’s

BA Business and Marketing

Study Themes

Consumer Behaviour & Psychology Brand Strategy & Reputation Global & B2B Marketing Marketing Insights & Strategy Product Development & Innovation

Know More
School of Business Bachelor’s

BSc Finance & Investment

Study Themes

Understanding Financial Performance Understanding Economic Forces Exploring Banking & Financial Services Research, Professional & Employability Skills

Know More

Academics

Instructors

Head of Coventry School of Business

Associate Professor Rasha ElGendi

School of Business

MSc FinTech Course Director

Assistant Professor Hossam Omara

School of Business

Chair of Accounting & Finance Course Director

Assistant Professor Marian Hany

School of Business

Foundation Course Director

Assistant Professor Mayar Fahim

School of Business

Business & Marketing Course Director

Assistant Professor Mostafa SaadEldin

School of Business

Business Administration Course Director

Assistant Professor Ola Mamdouh

School of Business

Advertising & Digital Marketing Course Director

Assistant Professor Rana Samir

School of Business

MSc Digital Marketing Course Director

Associate Professor Mahitab Shahin

School of Business

Finance & Investment Course Director

Lecturer Sara Fathi

School of Business

Impact

Success Career Journeys of Business Graduates

Discover the career journeys and achievements of Coventry graduates. 89% Graduate Employability Rate across graduating cohorts.

Lina Hossam Kamaly

Talent Acquisition Specialist – HR Business Partner, Talaat Moustafa Group

Coventry University gave me early exposure to real business cases, presentations, and HR work-study experience. This helped me bridge theory with practice, strengthen my communication and strategic thinking skills, and discover my passion for Talent Acquisition.

Sana Hossam Al Gendy

OOH Department, Froneri, Egypt

Choosing Coventry University at TKH became one of the most defining decisions in my journey. The balance between academic and extracurricular activities helped me grow beyond the classroom, develop my leadership and public speaking skills, and launch TKH Scoop. Winning 1st place in my Business Marketing graduation project was one of my proudest achievements.

Malak Rashad

Brand Manager, DAMAK, Egypt

My journey at Coventry University / TKH went beyond traditional academics, helping me develop leadership, communication, and teamwork skills. I graduated with First Class Honors, won first place at the Business Expo, and today work as a Brand Manager at DAMAK, turning ideas into tangible impact.

Explore Our Career Services

Stay Updated

Don’t Miss The school's News

Explore All News